Posts Tagged ‘artist statements’

Lemonade or Art?

"Unsung Artist" by Joyce Wycoff

What does a book about death and loss have to do with knowing how to market our art? There is a connection, but I have to back up a bit…

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Are You On Pinterest Yet?

I’m inside the smARTist Telesummit Community Forum tonight reading more of the exciting, informative posts from this year’s conference participants. Each year, this Forum brings me thought provoking resources, and 2012 has been no different.

Artists were counseling each other with idea brainstorming, reflecting on artist statements, talking about the value of art, discussing marketing ideas, print sale options for artists, vanity galleries, and so much more it would take hours to catalog.

But there was one thing in particular that caught my fancy…

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The Black Trance

NOTE: This post, for those of you keeping up, is a re-post from last year. Why? Because, the problem isn’t going away and I’m the drumbeat in the lost artist jungle….

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Artists love black. Love, love, love it. It has class. It engages. It draws you in.

Black is classy. It fairly screams “high end.” It dominates and holds our attention. Let’s face it: black has power.

And for years and years and years it has been the color of choice to lay the crown jewels on, as the backdrop for a brochure, in framing… the list goes on.

But let me tell you the one place where everything black does, and stands for, works completely against you.

And against your…

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Before Social Media was the “Artist Statement”

It’s easy to deride Artist Statements. I’ve done it myself countless times when they are pompous, self-congratulatory, or badly written and trite, trite, trite.

But like the About section of any website, where we click in the hopes of connecting with the human being behind the virtual page, an artist statement has only one purpose…

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